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Exhibitor Marketing Opportunities

Your participation in ALA's 2024 LibLearnX is a valuable part of the conference experience. Extend that visibility beyond the confines of your booth. There are a range of opportunities available that help you generate leads and booth traffic and promote brand awareness.

Signage (Artwork deadline: December 15)

  • Promo Signs: $1,800 per sign/graphics on each side – 14 locations available
  • 8' x 20' Registration Area Banner: $4,500 each - 3 available
  • Registration Triangle Banner: $3,500 each – 6 locations available
  • Wall Cling: $2,750, 10' wide increments x 8' high – 3 locations available
  • Escalator Graphics
    • Escalator Set A (between Pratt Street Lobby and ALA Registration Area) – $2,800 each, Both top and bottom: $4,500 
      Each package includes: (8) 18” round escalator stickers + (1) 4’ x 1’ floor sticker
    • Escalator Set B (Pratt Street Lobby to Exhibit Hall) – $2,000 each, Both top and bottom: $3,200 
      Each package includes: (5) 18” round escalator stickers + (1) 3’ x 6’ floor sticker

Event Sponsorships

  • Welcome Reception/I Love My Librarian Awards, Friday, January 19 – Gold Sponsor, $10,000; Silver Sponsor, $5,000
  • ALA Gives Back Community Service Sponsor, Friday, January 19 – $10,000  
  • Exhibit Hall Snack Breaks – $5,000 each

On-Site Marketing Opportunities 

  • Lanyard Sponsor – Exclusive (4,000 lanyards) $10,000 or Shared (1,500 lanyards each, 3 sponsors) $4,000
  • Registration Line Distribution Bowls – $1,000
  • Official WiFi Sponsor – $15,000
  • Accessibility Sponsor – $20,000
  • Headshots in Exhibit Hall Sponsor – $7,500
  • Community of Care Room Sponsor – $3,000
  • Activation Zone

Advertising Opportunities (Artwork Deadline: December 1)

LibLearnX Navigator Advertising, 7" x 10" spiral bound

  • Inside Back Cover (4-color) – $2,000
  • Back Cover (4-color) – $3,000
  • Full Page (black & white) – $1,200
  • Half Page (horizontal - black & white) – $800

NEW: LLX Mobile App Sponsor & Advertising Opportunities

  • Mobile App Sponsor – $12,000
  • Mobile App Sub-Page Banner Ads – Exclusive $2,000, or Individual ads $750 each (5 available)

RESERVE NOW 


Complete the order form and return to:
Rich Widick, Hall-Erickson, Inc., [email protected]
phone: 800/752-6312, fax: 630/434-1216

Promo Sign

Promo Signs – $1,800 each

  • Graphics on each side
  • 14 locations available
  • Artwork deadline: December 15

8'x20'banner8' x 20' Registration Area Banner – $4,500

  • 3 available
  • Artwork deadline: December 15

Triangle Banner

Triangle Banners in Lobby

Registration Triangle Banner – $3,500 each

  • 6 locations available 
  • Artwork deadline: December 15

Wall Clings

Wall Cling - $2,750

  • 10' wide increments x 8' high
  • 3 available
  • Artwork deadline: December 15

 

Escalator Cling

Escalator Floor Stickers

Escalator Graphics

Escalator Set A – $2,800 each, Both top and bottom: $4,500 

  • Between Lobby and ALA Registration Area  
  • Each package includes: (8) 18” round escalator stickers + (1) 4’ x 1’ floor sticker
  • Artwork Deadline: December 15

Escalator Set B – $2,000 each, Both top and bottom: $3,200

  • Lobby to Exhibit Hall
  • Each package includes: (5) 18” round escalator stickers + (1) 3’ x 6’ floor sticker
  • Artwork Deadline: December 15
Gold Sponsor

Welcome Reception/I Love My Librarian Awards: Friday, January 19 – Gold Sponsor, $10,000

Gold Sponsors Receive 

  • Sponsor “Thank You” logo on LLX website
  • Sponsor Recognition in onsite signage
  • Sponsor Recognition in pre-show promotion of reception
  • 2 VIP tables for 10 each at Reception
  • Opportunity to staff reception check in table to welcome guests (up to 3 staff)
Silver Sponsor

Welcome Reception/I Love My Librarian Awards: Friday, January 19 – Silver Sponsor, $5,000

Silver Sponsors Receive  

  • Sponsor “Thank You” logo on LLX website
  • Sponsor Recognition in onsite signage
  • Sponsor Recognition in pre-show promotion of reception
  • 1 VIP table for 10 at Reception

ALA Gives Back

ALA Gives Back Community Service Sponsor, Friday, January 19 – $10,000

Friday, January 19, 2023
8:00 am – 4:00 pm

Program to benefit the Living Classrooms Foundation and the Enoch Pratt Free Library

Sponsorship provides for transportation, t-shirts, and lunch for volunteers. Sponsor recognition will include:

  • Recognition on LibLearnX website and ALA Gives Back webpage
  • Inclusion on sponsor “thank you” signage
  • Sponsor’s Logo on t-shirts
  • One standing promo sign in registration area (sponsor provides artwork, includes production)
  • Sponsor recognition floor sticker at booth

Snack Break

Exhibit Hall Snack Breaks – $5,000 each

Provide attendees with assorted snacks for morning or afternoon breaks held on the Exhibit Floor. Sponsorship includes a “Thank You” sign in the break area. Break will be available for a 1 hour time period and include approximately 750 servings. 

  • Saturday, AM
  • Saturday, PM
  • Sunday, AM
  • Sunday, PM
  • Monday, AM

Lanyards

Lanyard Sponsor – Exclusive (4,000 lanyards) $10,000 or Shared (1,500 each, 3 sponsors) $4,000

Put your logo/message on lanyards distributed to attendees on-site at registration; become a Lanyard Sponsor! Sponsor must provide lanyards.

Registration Line Distribution Bowl

Registration Line Distribution Bowls – $1,000

Distribute your small give-away to attendees as they wait in line at registration.  
This is the perfect way to reach attendees as they first arrive at LibLearnX. Registration is the first stop and the first opportunity for you to make an impression and drive traffic to your booth. Give out anything from buttons and stickers to lip balm or key chains.

 WiFi Sponsor

Official WiFi Sponsor – $15,000

Help all attendees get connected at LibLearnX as the Official WiFi sponsor. WiFi access areas will include all of the LLX public areas, concourses and meeting rooms in the convention center.
Benefits Include:

  • WiFi network branded with company logo
  • Company logo on signage the includes WiFi login instruction
  • Logo and link placement on LLX website

 Accessibility Sponsor

Accessibility Sponsor – $20,000

* Includes captioning and/or sign language interpretation for selected programs

  • Logo and thank you signage at all selected programs
  • Logo and thank you sign for booth
  • Logo included in all sponsor recognition 
  • Post-event Registrant list
  • Logo and link included in registered attendee email communication
  • Logo and link on LLX website home page
Headshot Photographer

Headshots in Exhibit Hall – $7,500

LLX will feature The Headshot CaféTM to provide a free professional headshot photo to attendees to use on resumes or in social media. The headshot booth will be featured in the exhibit hall and the photographer will be taking photos on all three days of the conference. This benefit is extremely popular and it is a great way to get your company exposure. Sponsor will receive:

  • Inclusion on sponsor “Thank you” signage
  • Recognition on LLX website
  • Sponsor floor sticker at booth
  • Recognition on signage at “Headshot” booth

Community of  CareCommunity of Care Quiet Room Sponsor - $3,000

ALA’s Community of Care Quiet Room is equipped with what attendees need to reach a level of peace and a tranquil state of mind.
Sponsor benefits: 

  • Signage at Community of Care Quiet Room and in Registration recognizing sponsorship
  • Sign for sponsor booth on exhibit floor
  • Table to distribute book information or other giveaways in Community of Care Quiet Room
  • Logo and link placement on LLX website

 

 Activation Zone

Activation Zone

Do you want to create buzz around your product or service? We have the place for you to bring your idea to life. These  areas provide exhibitors a space to promote your brand via experiential marketing. Think outside the box… activation opportunities could include a specialty beverage break, interactive game, character appearance, etc. All Activation Zone sponsorships are intended to be custom, unique and engaging, therefore sponsor activation must be approved by Show Management. Exhibitor is responsible for all additional costs associated with their activation (catering, audio-visual, electrical, labor, etc.).  

LLX Navigator

LibLearnX Navigator Advertising 

  • Inside Back Cover (4-color) $2,000
  • Back Cover (4-color) $3,000 
  • Full Page (black & white) $1,200
  • Half Page (horizontal - black & white) $800
  • 7" x 10" spiral bound
  • Artwork deadline: December 1

View the 2023 LLX Navigator at this link.

LLX mobile app

NEW: LLX Mobile App Sponsor & Advertising Opportunities 

Mobile App Sponsor - $12,000 

The LibLearnX Mobile App makes it easy for attendees, exhibitors, and content leaders to connect. Attendees can access their personal schedule right from the palm of their hand. They can track which exhibitors they’ve visited, download content leader presentations, and take notes from their smartphone or tablet. Bring this technology to LLX attendees with your exclusive sponsorship of the LLX Mobile App.

Sponsor Assets include:

  • Splash Screen Ad
    Attendees will see a loading “splash screen” when the app launches. It shows for 3.5 seconds. This ad is like the cover ad in a printed program book. Drive traffic to your exhibit booth and increase your attendee engagement.
  • Sponsor “Thank You” logo and link on LLX website
  • Sponsor Recognition in onsite signage
  • Sponsor “Thank You” logo and link included in registered attendee pre-meeting email

    splash screen verticalsplash screen horizontal

    Mobile App Sub-Page Banner Ads

    Your ad will rotate with other ads on the following pages of the mobile app:

    • Presentations
    • Expo
    • People 

    Banner ads will rotate randomly and can link to external URLs. Each time a user enters one of the above mobile app sub-pages, the banner ad will rotate to a different ad.

    • Exclusive option: Only your company’s ad will show on the three sub-pages. You have the option to submit three different ad designs. Investment: $2,000
    • Individual ads: Your ad will rotate with other ads. Limited to one design. Investment: $750 each. Five available.

    mobile app sub-page ads

    Other

    Contact us at [email protected] to propose your own idea.

     

    RESERVE NOW

    Complete the order form and return to:
    Rich Widick, Hall-Erickson, Inc., [email protected]
    phone: 800/752-6312, fax: 630/434-1216

        

    LibLearnX is a must-attend learning experience designed for library professionals from all library types and at all career levels.